With Thanks to SEAN KELLY of SKA. www.seankellyassociates.com 1. The cost of storing and managing large volumes of customer data will continue to reduce dramatically. The advent of database appliances in recent years has dramatically altered the price performance of managing large data volumes and has made it affordable for smaller enterprises, and departments within…
Category Archives: Loyalty Technology
[Tech Crunch] Travel Rewards Redemption Company ezRez Buys Social Loyalty Check-In App Topguest
ezRez, a software company that develops white-label travel commerce and loyalty redemption platform and a loyalty payments engine for digital wallets, has acquired social loyalty rewards startup Topguest. Financial terms of the deal were not disclosed. [This story from TechCrunch, to visit please click here] – As we’ve written in the past, Topguest is a…
Platform Benchmarking Report
Wednesday January 19, 2011 Following a new benchmarking study of 51 global customer loyalty platforms including the leading solution providers and programme operators in the coalition, single-operator and B2B markets, the key weaknesses were still found in bonussing capabilities, rewards and fulfilment, programme management tools and performance measurement, according to Mike Atkin of MJA Associates….
