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Name: Roger Trask
Position: Founder / CEO
Company: Loyalty Partners UK
Industry: Loyalty Marketing
Bio: For success-winning, global loyalty and incentive programmes - backed by the most desirable consumer rewards - few organisations rival Loyal Partners.

Leading expert and founder of Loyal Partners, Roger Trask, explains; “I’ve operated at the highest level of the rewards and incentives industry for the past 12 years and have provided international campaigns for companies like Sony, Ford, Nestle, VW, Citibank, Samsung, Renault, Telia and Hyundai.

Our refreshing mix of bespoke travel, leisure and lifestyle rewards has enabled us to achieve high levels of success for our clients in the fmcg, automotive, financial, electrical, telecommunication and retail sectors. And in market places as diverse as the United States, the UK, central Europe, Scandinavia, Africa and Russia.

We are currently engaged in major projects for leading corporates in the UK, Germany, Scandinavia, Spain, Turkey and Malaysia.

Whether Loyal Partners is opening up new consumer markets in Scandinavia, operating loyalty programmes or conducting rewards-based B2B campaigns, the underlying philosophy remains the same:

Everything we do is focussed on delivering maximum customer satisfaction and engagement. Engaging customers is the single most important aspect of every loyalty programme. It stimulates response, enhances customer value and vastly extends the CRM benefit.

Our experience has taught us that the way to guarantee engagement is by selecting and targeting the most enticing portfolio of rewards. And the way to ensure the success of every programme is to partner the rewards with excellent value and exemplary customer service, at all levels.

If you would like to see how Loyal Partners can maximise the ROI of your campaign, please contact  Roger Trask, at roger.trask@loyalpartners.co.uk
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