Customer Strategy Network News and Blog

thebestcustomerguide Get our free weekly marketing briefings... "They're always useful, and always brief"   🙂 Enter your email address to get started! The survey explored Internet users' relationship to digital services and...

Digital payment services and financial technology partnerships are reshaping the way in which consumers around the world send, spend and store their money, according to a research paper from 451 Research (part of S&P Global Market Intelligence), commissioned by...

More than one third of retailers feel confident in their business' ability to grow within the next year, but recovery from the pandemic still remains a concern, according to the 'State of Retail in a Post Pandemic Era' report from RFID specialist SML RFID. This...

Venkman's going to change the world, but this isn't Ghostbusters... it's actually a startup co-founded by executives of theCHIVE. Project Venkman, as it's known, is an e-commerce engagement solutions platform created to help brands rethink how they can evolve their...

thebestcustomerguide Get our free weekly marketing briefings... "They're always useful, and always brief"   🙂 Enter your email address to get started! More than half (54%) of consumers want a company to solve their issues at...

Only four out of 29 brands managed to significantly improve their CX scores, according to Forrester's 2021 India Customer Experience Index (CX Index'). HDFC Bank experienced the highest increase of any brand across all industries and was the only brand to rank in the...

According to the latest insights from ecommerce technology company Bold Commerce, 58% of leading retailers admit that they're not living up to consumers' expectations when it comes to bringing together digital and physical experiences. This article is copyright 2021...

Research from delivery experience technology platform Sorted has found that 75% of consumers would stop using a retailer if they frequently messed up communication updates regarding their delivery. This article is copyright 2021 The Best Customer Guide. With customer...

Some two million malicious emails bypassed traditional email defences, such as secure email gateways, between July 2020 and July 2021, according to a report from Human Layer Security company Tessian. This article is copyright 2021 The Best Customer Guide. These emails...

thebestcustomerguide Get our free weekly marketing briefings... "They're always useful, and always brief"   🙂 Enter your email address to get started! Sensibill, a customer data platform for the financial services industry,...

Amazon and Lendistry have announced a joint pilot program called 'Amazon Community Lending' aimed at driving growth opportunities for small and medium-sized businesses (SMBs) selling in Amazon's store. This article is copyright 2021 The Best Customer Guide. The...

Loyalty app provider Fetch Rewards has signed partnerships with Burger King, Panera and Papa John's as it expands the app's reward offerings into the restaurant category. This article is copyright 2021 The Best Customer Guide. The strategic move into restaurants --...

Choice Privileges, the loyalty program of Choice Hotels, is giving its members a chance to 'Stay More. Earn More' for their fall travel, hot on the heels of its 50 Million Member Sweepstakes. This article is copyright 2021 The Best Customer Guide. Up until 31st...

Chase and Air Canada have teamed up to give credit cardholders with Chase Ultimate Rewards a new option to use their points, with the addition of Aeroplan as the latest Ultimate Rewards points-transfer partner. This article is copyright 2021 The Best Customer Guide....

Although the sales season is highlighted by retailers as the biggest revenue driver of the year, 50% of marketers say they don't feel prepared for the holiday season and Black Friday. In fact, sales season pressure is already 'stressing out' 37% of marketers,...