Sadman Shakib
Director of Loyalty Strategy and Partnerships, Fintech Specialist
Loyalty Marketing
About Sadman…
Sadman Shakib is an accomplished Director of Loyalty Strategy and Partnerships, recognized for successfully architecting and scaling high-performance loyalty and rewards ecosystem within the Fintech space. A collaboration-focused leader (formerly at Yelp, Fidel API, and Finfare) with a proven track record of driving revenue growth, optimizing merchant-funded cashback solutions, and developing innovative, data-driven loyalty strategies that enhance customer engagement and retention. He has led cross-functional teams, structured strategic alliances, and executed go-to-market strategies that leverage advanced analytics, behavioral economics, and AI-driven personalization to maximize program effectiveness. Skilled in navigating complex partnership landscapes, securing high-value relationships with fintech providers, merchants, and payment networks, to deliver scalable industry-leading loyalty solutions that unlock multimillion-dollar revenue streams and drive long-term business success.
Sadman‘s Blog…
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