Customer Strategy Network in Focus
What we do for Brands
We design market leading loyalty programs & CRM strategies
We review, revitalise and future proof existing customer engagement programs
We benchmark technologies & advise on market positioning
We review & advise on your data compliance & privacy policies
We train & upskill your sales teams so you can better serve your client needs
We recommend what’s next in technology advances & help you make better product roadmap decisions
We create industry leading content to promote your business globally
What we do for Technology Vendors
Our member network of highly experienced loyalty practitioners have created and executed strategy for leading brands in multiple markets. They offer this successful legacy to help your organisation reach its objectives.
Areas of Member Expertise
Loyalty programme design and implementation
Our members have designed launched and operated customer engagement and loyalty programmes across all sectors and continents so are uniquely equipped to understand the issues that you face and are experienced in overcoming the challenges.
Loyalty programme audit and member 'health check'
Help organisations that are already operating loyalty and rewards programmes to demonstrate both the effectiveness and profitability of their initiatives. The service provides an unbiased assessment of every aspect of programme operations and provides measurement, insights, and recommendations that are actionable to help improve performance
Loyalty supplier evaluation and selection
We use a tested methodology for loyalty and rewards platform evaluation and selection. The identification, evaluation, and scoring of suppliers needed to operate a loyalty programme is independent and without bias
Find a Partner Directory
Search our company database for the perfect match based on your criteria. Search parameters include Geographical Location & Resource(s) Needed. Enter one or multiple search criteria to find a partner.
Click on the criteria titles to display search options. Click on a partner to view more information about their capabilities and to contact a representative.
Please review our member profiles and contact them directly
Latest News & Articles
Retail industry most targeted by malicious emails
Some two million malicious emails bypassed traditional email defences, such as secure email gateways, between July 2020 and July 2021, according to a report from Human Layer Security company Tessian. This article is copyright 2021 The Best Customer Guide. These emails...
Consumers are no longer in the ‘panic purchase’ mindset
thebestcustomerguide Get our free weekly marketing briefings... "They're always useful, and always brief" 🙂 Enter your email address to get started! Sensibill, a customer data platform for the financial services industry,...