by David Parsons | Feb 28, 2024 | Uncategorized
Investing Ahead of Revenue Few marketing professionals question the traditional Loyalty Program wisdom of awarding status & benefits to the highest-spending, most valuable members. Platinum, Black Cards, and Elite tiers… are all attached to high historical...
by David Parsons | Feb 12, 2024 | Uncategorized
Mental Availability is critical to customer loyalty, and it requires regular interaction and reward. Customer Loyalty, like other habits, extinguishes if not reinforced. Go Deeper There is considerable chatter in the loyalty program industry and amongst Loyalty...
by Nick Chambers | Dec 3, 2023 | Uncategorized
Your payments data tells a story:✅ Where your best and best potential customers come from.✅ What they engage with.✅ Why they convert (or don’t). In today’s data-rich era, data’s multifaceted value is rising. Regulatory measures are often seen as limiting data’s...
by Jim Griffin | Nov 5, 2023 | Uncategorized
In this week’s video, we review the executive order that was released on Monday: “Executive Order on the Safe, Secure, and Trustworthy Development and Use of Artificial Intelligence.” In particular, we focus on the computer power thresholds mentioned in Section 4.2...
by Jim Griffin | Oct 30, 2023 | Uncategorized
In this week’s update, we take a look at new capabilities of GPT-4V and DALL-E 3 in regard to images. We’ll also look at an image generation process in Midjourney for “executive workshop of 7 prairie dogs with glasses around a conference table in an office...
by David Parsons | Oct 11, 2023 | Uncategorized
“The report of my death was an exaggeration”1 Coalition Loyalty programs, which allow members to earn and redeem points for shopping with multiple retailers, have been restructured in the last decade with new ownership and value propositions for their partners. The...
