Global Customer Loyalty Trends

Customer Loyalty is one of the most rapidly changingareas with developments in digital having a direct impacton companies and consumers alike. Partners at the Customer Strategy Network providetheir own views on the future trends for consumerengagement in 2022. Read...

2021 Delphi Report

Removing the Friction in Loyalty Redemptions: Pay With Points Research:     An exclusive study from The Loyalty Academy and Wise Marketer Research Services in collaboration with Engage People   We have collaborated with Engage People, a Toronto-based...

What do brands look for in a loyalty vendor?

Through their collaboration, CSN Partners represent a focal point for those organisations, either Brands or Technology Vendors, who seek to understand the ongoing dynamics of this diverse sector and its widespread national & regional variances.  The criteria CSN...

What is the real value of consumer data?

In a pre Covid world where 90% of all commerce happened in the physical world it is perhaps surprising so little of the data generated is being put to use.  A lack of technical sophistication, legacy systems and commercial focus has made it extremely difficult for...